2025: The year of take off

From unveiling our inspiring cabin to earning our wings, 2025 marks bold milestones as we prepare to welcome guests onboard.

September 18

New fleet addition

The newest member of our fleet, Boeing 787-9, rolled out from the assembly line. This addition marks a major step in our preparations for our inaugural services.

April 19

Cabin reveal

We unveiled the designs of our cabin interior. Eye-catching designs combine high quality finishes with the latest technology for a journey as inspiring as your destination.

April 8

Air Operator Certificate Awarded

After an extensive 11-month process, we proudly received our Air Operator Certificate (AOC) from the General Authority for Civil Aviation (GACA), confirming our full regulatory readiness.

February 13

Sound of a new era

We unveiled the "Sound of a New Era," our Brand Sonic, recorded at the iconic Abbey Road Studios in London with the Saudi National Orchestra.

February 4

LIV Golf partnership

We welcomed LIV Golf League to our family of sports partnerships. This collaboration reflects our commitment to innovation and a people-first approach as we work together to create impactful experiences in the world of sports.

January 15

Jamila's grand arrival

Our first 787-9 technical spare aircraft, "Jamila," meaning "the beautiful one," has arrived in Riyadh. This marks a significant step toward our operational readiness.